Ezoic

Description

The Ezoic plugin provides WordPress publishers with essential features for integrating with the Ezoic ad optimization platform. This includes:

  • Automatic Ezoic ad placeholder insertion and management
  • Advanced ad testing and optimization capabilities
  • Revenue tracking and performance analytics
  • Detection of conflicting plugins or WordPress theme settings
  • Create, manage, and validate your ads.txt
  • Quick, simple setup with our JavaScript integration option

Ezoic is an AI-powered ad revenue optimization platform that helps publishers increase their ad earnings through automated testing and intelligent ad placement. The platform uses machine learning to test different ad combinations, sizes, and locations to find the highest-earning setup for your specific audience.

Key Benefits:
– Increase ad revenue through AI-powered testing
– Improve user experience with optimized ad placements
– Access to premium demand sources
– Detailed analytics and reporting
– Complete control over ad settings

Ezoic serves publishers of all sizes, from individual bloggers to major media companies, helping them maximize their advertising revenue while maintaining a positive user experience.

For more information about Ezoic and to get started, visit https://www.ezoic.com/.

Installation

The plugin can be installed by downloading it from the WordPress plugin repository or by searching directly in the plugin directory from your WordPress admin dashboard.

Getting Started with Ezoic:

  1. Sign Up: Create a free Ezoic account at https://www.ezoic.com
  2. Add Your Site: Register your website domain in your Ezoic dashboard
  3. Install the Plugin: Download and activate the Ezoic WordPress plugin
  4. Configure Integration: Quick, easy setup with our JavaScript integration
  5. Set Up Ad Placements: Use the plugin’s ad placement tools to position ads on your site

Setting up Ad Placements:

Ezoic’s WordPress plugin allows you to easily set up and manage ad placements using our intelligent placeholder system with advanced customization options.

Plugin Configuration Options:

  • Content Tag Configuration: Configure HTML tags used to identify content blocks for ad placement
  • Paragraph & Excerpt Tags: Customize which HTML elements contain your content for optimal ad insertion
  • Widget Placement: Configure WordPress sidebar integration for widget-based ad placement
  • Parent Element Filters: Exclude ad insertion from specific content areas (tables, navigation, etc.)
  • Content Quality Filters: Set minimum content requirements for ad insertion
  • User Targeting: Control which user roles see ads on your site
  • URL Exclusions: Specify pages or sections where ads should not be displayed

The following guide will walk you through the complete setup process:
https://support.ezoic.com/kb/article/setting-up-ezoic-placeholders-with-the-ezoic-wordpress-plugin

Ad Revenue Optimization:

Ezoic’s platform automatically tests different ad configurations to maximize your revenue:

  • AI-Powered Testing: Machine learning algorithms test thousands of ad combinations
  • Real-Time Optimization: Continuous optimization based on user behavior and performance
  • Premium Demand: Access to high-paying advertisers through Google Ad Exchange and other premium sources
  • Mobile Optimization: Specialized testing for mobile devices and responsive design

Learn more about Ezoic’s ad optimization technology: https://www.ezoic.com/ezoic-ads

Additional Revenue Opportunities:
– Video monetization with optimized players: https://www.ezoic.com/video
– Newsletter monetization for email campaigns: https://www.ezoic.com/newsletters
– User identity solutions for better targeting: https://www.ezoic.com/ezid

Ads.txt Management:

The plugin includes built-in ads.txt management to ensure proper ad serving authorization:

  • Automatic ads.txt generation and updates
  • Validation of ads.txt entries
  • Seamless integration with your existing ads.txt file

FAQ

Do I need an Ezoic account to use this plugin?

Yes, you need a free Ezoic account to use the plugin’s features.

Is the plugin free to use?

Yes, the plugin is free. Ezoic’s platform is also free to join.

Will this plugin slow down my website?

No, the plugin is designed to be lightweight and won’t impact your site’s performance.

Can I control which ads appear on my site?

Yes, you have full control over ad categories and can block specific ads. The plugin also provides user targeting, URL exclusions, and content filters for precise ad placement control.

Reviews

June 12, 2025
Ezoic’s system lacks transparency in its review process, making it frustrating for website owners. The approval criteria are vague, and rejection messages provide no clear guidance for improvement. Instead of helping publishers refine their content, it forces them to guess what went wrong and wait months for another review. A more supportive and detailed feedback system is desperately needed.
March 2, 2025
This garbage of a plugin just broke my website. This sorry ass plugin probably overrode all entries on .htaccess
January 28, 2025
According to Code Profiler, Ezoic plugin is the major cause of lag in wordpress dashboard, as well as the frontend. No matter how many times I test, it takes at least a second on shared hosting for Ezoic plugin to do whatever it is its doing in the backend. No matter which website I choose, Ezoic plugin is hogging resources and slowing my site down. I see no reason for this plugin to keep doing this, especially not in the backend. Please improve the performance of this plugin. Best,Alex
July 18, 2024
Ezoic wastes a bunch of your time trying to force you to do bizarre stuff like change your nameservers just to put up some ads. As soon as I installed the plugin, Ezoic blocked our account saying for “content.” Our site is a very professional and high-quality site. It has just been a terrible experience with the service from Ezoic’s support to Ezoic’s plugin.
June 5, 2023
I regret to share my disappointing experience with the Ezoic Plugin. Unfortunately, instead of enhancing my website’s performance and monetization, it had the opposite effect, causing significant issues that severely impacted user experience. First and foremost, the Ezoic Plugin drastically slowed down my website. Pages that used to load quickly now take an agonizingly long time to display content, leading to frustrating delays for my visitors. This sluggishness has undoubtedly contributed to a decrease in user engagement and potential conversions. To make matters worse, the plugin’s installation broke various elements of my site. I encountered numerous glitches and compatibility issues that resulted in distorted layouts, broken links, and overall degraded functionality. This not only compromised the visual appeal of my website but also negatively affected its usability and credibility. Despite trying different configurations and seeking support from Ezoic, the issues persisted. The promised benefits of increased revenue and improved ad placement were overshadowed by the continuous problems caused by this plugin. It has left me with a sense of frustration and a need to find an alternative solution to rectify the damage done. Considering the detrimental impact on site performance and the numerous technical glitches encountered, I cannot recommend the Ezoic Plugin to fellow website owners. It falls short of its intended purpose, and the drawbacks far outweigh any potential benefits. I strongly urge others to explore alternative options that prioritize site speed and stability, ensuring a seamless and enjoyable user experience for visitors.
Read all 52 reviews

Contributors & Developers

“Ezoic” is open source software. The following people have contributed to this plugin.

Contributors

Translate “Ezoic” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

2.16.0

  • Automated JavaScript integration with configurable settings

2.15.3

  • Add support for Open.Video hosting

2.15.2

  • Enhance JavaScript integration support

2.15.1

  • Update optimization features

2.14.4

  • Minor bug fix for cookie handling

2.14.3

  • Sync Placement Service integration

2.14.2

  • Minor bug fixes and optimizations

2.14.1

  • Minor bug fixes

2.14.0

  • Improved cache clearing

2.13.2

  • Minor bug fixes

2.12.2

  • Added Debugging logs

2.12.1

  • Minor bug fixes

2.12.0

  • Added Support for ad placeholders to be used as humix placeholders